Rich, deeply marbled, and the right choice for celebrations, holidays and meals made to impress. Prime rib carries generous intramuscular fat that renders slowly through the meat, basting it from within while the outside builds a deep, caramelised crust.
Grass-fed and grass-finished beef has a more mineral-forward, complex flavour than grain-finished. On a cut like this, with this much fat, that difference shows up on the plate.
Best slowly roasted to medium-rare. Juicy, tender, and deeply satisfying. Rest well before carving.
- 100% grass-fed and finished
- Hormone, steroid and antibiotic-free
- Naturally and humanely raised in Ontario
